A few weeks ago, we posted the article: Buyable Pins: What Pinterest’s Latest Feature Means for Businesses. The roll out of buyable pins was a big deal…for retailers who utilize Pinterest as a marketing platform. But, there are still small business owners out there who question the value of Pinterest for their business. Is Pinterest…
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Once we have finished a website, we often hear “It’s not doing anything” or “How do I get it to show up at the top of Google search results?” Many don’t understand that people won’t know your website exists until you tell them. Think about it…how did you first learn about your favorite blog, informational…
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On June 29, Pinterest announced the rollout of Buyable Pins, a new feature allowing users to purchase products right from the Pinterest app, without being redirected to a retailer website. How it works Buyable Pins are currently only available to iPhone and iPad users, with Android and desktop availability coming soon. During a search, buyable…
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If you have an idea for a creative service or product but feel that the cost of getting it off the ground makes taking it to market an out-of-reach dream, this post is for you! You’ve probably heard of Kickstarter. If you haven’t tried it yet, maybe it’s because you don’t view it as a…
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Last month we posted the article: What’s the Magic Formula for a Blog, about the length and consistency of your blog posts. If you’ve taken the leap and started blogging, but are nervous about running out of relevant, interesting content, never fear! That’s just what we’ll address in this article. Generate relevant topics Customer Questions…
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Google your business and you may be surprised at what you find. Are you pinpointed on a search engine’s map? Do you know how many directories your business information is located in? Did you ask to be listed in any of these places? If you didn’t add these listings yourself, how do you know the…
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Phone number, address, and hours of operation are difficult to find. This information should be text based and visible on every page. If your location is difficult to find, consider including a link to directions. Use of images instead of text throughout the site. Search engines cannot recognize text in images, so it’s like the…
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This continues to be a common question, and with good reason. When you move beyond the limits of a Xerox or home laser printer, the printing process becomes quite complicated. In general, it’s not easy to say whether the offset or digital printing process is better, but on an individual project level, one will likely…
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Thumbtack will link a professional up with applicable project requests. The professional does not have to provide a quote for every project; they should only quote jobs they feel suited to. Cost: Credits ($1.67/credit) – View credit requirement per industry Lead Process: User submits a project on the site and Thumbtack directs it to the…
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What’s the Magic Formula for a Successful Business Blog? is no concrete formula to follow, no specific word count to hit and no quota of post frequency to meet. Some writers thrive with this sort of freedom, but others wither in the absence of deadlines and parameters. So, here are a few general things to…
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You probably didn’t think twice about protecting your brand new WordPress site by installing the first WordPress update…and the second…and maybe the third. But, once you realized a new update would be released nearly every week, it may have become easier to shrug them off. This is a common, but dangerous response. Before rolling your…
DetailsThe Urgent Need for Responsive Design We’ve been pushing responsive website design for quite a while. It just makes sense to us that a business should provide a user-friendly experience for their website, regardless of the device it’s being accessed from. Well, now a mobile friendly design is more than just a courtesy; it has…
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