Small Business Marketing Ideas

14Dec

What is Audience Targeting? – Demystifying the World of Tech

Are you dying to have the latest super expensive car that you probably can’t afford? Are you craving a steak from that place that doesn’t exist in your state? Are you a female with prostate problems? . . . Though they can be entertaining (not always, but at least during the Super Bowl), how many […]
07Dec

Keep Your New Year Resolution To Implement Your Marketing Calendar

Getting organized is nearly always in the top 10 overall list of New Year’s Resolutions. It is also one of the hardest resolutions to keep. Give yourself a head start and draft your marketing calendar now, before the ball drops. Studies show that resolutions containing a plan of action are significantly more likely to last […]
22Nov

Why Reputation Marketing Is Not Built In A Day

You have a nice dinner to go to and your favorite outfit is in need of a trip to the dry cleaner. It would be inconvenient to travel more than a mile or two away, but then there are all those horror stories you’ve heard about clothes getting lost or destroyed. Trust is important. How […]
16Nov

Google’s Algorithm – Demystifying the World of Tech

What is the infamous Google Algorithm and why should you care? You may have heard the term “Google Algorithm” thrown around by your SEO specialist. But really, what the heck are they actually talking about? Is it a real thing or just a tech-world myth? The truth is that there is often little we really […]
02Nov

Don’t Stop Your SEO Service When You May Be About To Strike Gold

There is a story of perseverance that is most famously noted in Napoleon Hill’s book “Think and Grow Rich.” A miner traveled to Colorado in search of gold. He drilled deeper and deeper week after week, certain he would strike it rich any day. After an extended time of drilling and accruing significant debt, the […]
27Apr

A Call to Action (CTA) is Imperative to a Successful Website

What is a Call to Action? The call to action is a phrase or line of text that tells people to purchase, donate or attend. This is how you let your audience know what you want them to do. If you spend money on marketing, you likely want some sort of result in return, whether […]
19Apr

The Complete Tree Ring Digital Experience

Building a Website that Works for You At Tree Ring Digital, we believe that a quality website should be the core of every business marketing plan. There is a lot that goes into a building a professional looking, functional, user friendly website. But, launching your new site will not magically attract users and increase business; […]
17Apr

Do Home Inspectors Really Need Reviews?

Word of mouth has always been particularly influential to consumers when they are considering their options in the service industry. And it’s easy to understand why. An inadequate product can be returned or exchanged, but a disappointing service is more difficult to correct. It can leave the client with a more personal sense of dissatisfaction […]
02Mar

Why Incentivize Reviews is Harming Your Business

Around 75% of online shoppers read company reviews before making a decision to purchase or visit a location. This makes it critical to ask for reviews from your satisfied customers as their positive reviews might help sell your company to someone on the fence in making a decision. While you should encourage feedback, incentivizing reviews […]
17Feb

Pinterest for Business

Pinterest is an online social network that allows its users to visually share and discover new interests by posting images to their own personal board or browsing other user’s boards. Through visual representation, Pinterest is focused on the concept of a person’s likes, tastes, and lifestyle. The social network allows you to share and discover […]
09Feb

Aviary App – Demystifying the World of Tech

Aviary is a mobile phone app that provides photo editing capabilities. Similar to Instagram, it offers 16 editing and enhancing tools within the app that lets you control Brightness, Saturation, Sharpness, Cropping, Contrast and more. You also have the options to draw on images, add text, create memes and share your photos via email, Twitter, […]
03Feb

What Is Instagram? – Demystifying the World of Tech

Instagram is a social media platform that consists of photos and videos. Much like Facebook, you have a profile and newsfeed that users can scroll through. When you post a photo or video on your account, other users who are following you will see what you have posted on their newsfeed. You can follow others […]