domain authority

What is Domain Authority? – Demystifying the World of Tech

Domain Authority is a score developed by Moz that predicts how well your website ranks on search engines. It is scored based on a 100-point scale that helps you to calculate based on three factors: Age, Popularity and Size. Domain Authority is one of the single most important metrics you need to understand the health…

digital marketing

Digital Marketing – Demystifying the World of Tech

Digital Marketing is the marketing of products or brands through any form of electronic media. Digital Marketing differs from the more traditional aspect of marketing in that it enables an business to analyze marketing campaigns in real time. This helps business’ understand which marketing efforts are working online and which are not. The most popular…

services page

What Goes On Your Services Page

A Services page should outline important content about what your company offers to its customers. There are a few key elements that the services page should outline to provide helpful information to the reader. The Services Your Services page needs to outline what it is your company does specifically. It should include all pertinent details…

About Page

What to Write on Your About Page

The About page of your website outlines important content about you and/or your company that will inform and attract customers. The key is to make sure the About page contains key elements that people look for when choosing your company instead of the competitor. About The Business Often for small businesses, the user is performing…


What Are Hashtags – Demystifying The World of Tech

With social media being on the forefront of online marketing, it is important to note a prominent symbol being used throughout multiple platforms. Hashtags have become a popular way to share interests through a common theme. It is a way to target, connect, and engage users. Hashtags also allow users that are not specifically following…