Successful business owners are good at what they do. They are knowledgeable about their industry. They are often skilled communicators and many are decent writers. So, why bother with a website content writer when you could save a few bucks writing the content yourself? Time is Money Clients who think they want to write their…
Ecommerce marketers all too often underrate the importance of product descriptions. Words speak volumes, especially when the potential customer cannot actually touch, hold, or try on the product being sold. A well written product description uses unique and impactful language that is easy to read and visually appealing. Entice and Convince The art of enticing…
What is a Call to Action? The call to action is a phrase or line of text that tells people to purchase, donate or attend. This is how you let your audience know what you want them to do. If you spend money on marketing, you likely want some sort of result in return, whether…
Building a Website that Works for You At Tree Ring Digital , we believe that a quality website should be the core of every business marketing plan. There is a lot that goes into a building a professional looking, functional, user friendly website. But, launching your new site will not magically attract users and increase…
Content marketing is the process of creating, publishing and distributing content to attract and retain your target audience and ultimately gain new customers. Content marketing mainly uses online platforms to create and share valuable content that is closely related to what you sell or services you offer. Popular ways to post content can be through…
The number one reason you need to be concerned about having quality content on your website is because it matters to search engines. Visual appeal doesn’t factor in to search rank because search engines can’t see how great your site looks; they have to rely on more concrete elements, like content. You may think…shouldn’t my…
Last month we posted the article: What’s the Magic Formula for a Blog, about the length and consistency of your blog posts. If you’ve taken the leap and started blogging, but are nervous about running out of relevant, interesting content, never fear! That’s just what we’ll address in this article. Generate relevant topics Customer Questions…
What’s the Magic Formula for a Successful Business Blog? is no concrete formula to follow, no specific word count to hit and no quota of post frequency to meet. Some writers thrive with this sort of freedom, but others wither in the absence of deadlines and parameters. So, here are a few general things to…
