Our SEO Setup service includes putting in place the basic items search engines require in order to recognize the existence of your domain. Think of it as a “Grand Opening” sign on a new brick and mortar location, letting people to know that the establishment is new and open for business. Local Business Listing Claiming…
What are internal links? Internal links connect one page of a website to another page of the same website. Why are internal links important? SEO Search engines look for internal links, but they have to be legitimate and helpful. “Click Here” is not a helpful phrase for a link; search engines want to see a…
Image optimization is the most widespread, on-page issue affecting SEO. Google takes file names, title attributes, alt tags, and captions into consideration when analyzing an image. So, for this reason, the images you choose and how you title files for SEO is a crucial strategy, and best practice, for bloggers and business owners alike. According…
What is duplicate content? The only definition that really matters is the simple one that Google provides: Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. Why does it matter? When multiple pieces of identical content appear throughout the Internet, the…
What are menu listings? There are several sites online that offer menus of local restaurants. They exist to make it easy for a user to locate a menu. If you’ve ever looked for a place to eat while you’re on the go, you’ve undoubtedly accessed a menu through one of these sites. If you click…
We all know that Search Engine Optimization (SEO) is imperative to the success of your website. But before enlisting the help of a professional to improve your site’s ranking, it’s worth learning a little about what goes into SEO and what improvements you can make on your own. Here are 10 SEO elements you can…
Many clients aren’t sure where to start when it comes to selecting a good domain name. If you really want a domain to contribute to the success off your business, there are some important points to consider. Listen to this brief, informative message from Paige or read the summary below to learn more. Get a…
If there’s an ethical way to do something, that means there are unethical ways lurking around out there, too. White-Hat Basically, “white-hat” tactics are genuine efforts to improve user experience. Google’s goal is to provide the best user experience possible, so they reward white-hat strategies by bumping your website up in search results. This takes…
Rich snippets for users: If you do a Google search for almost anything, you will notice that not all results look the same. Some are very basic, while others have additional elements that make them stand out: These extra elements are rich snippets and they don’t appear by chance; someone put some thought and work…
Once we have finished a website, we often hear “It’s not doing anything” or “How do I get it to show up at the top of Google search results?” Many don’t understand that people won’t know your website exists until you tell them. Think about it…how did you first learn about your favorite blog, informational…
Google your business and you may be surprised at what you find. Are you pinpointed on a search engine’s map? Do you know how many directories your business information is located in? Did you ask to be listed in any of these places? If you didn’t add these listings yourself, how do you know the…
