Building a Digital Asset Inventory
The Problem No One Sees Until It’s Too Late A marketing director once told me she spent three weeks trying to recover access to her company’s Google Ads account after…
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Digital Asset Protection vs. Password Management
Why They’re Not the Same
“We already use 1Password.” We hear this constantly. A business owner or IT lead assumes that because they have a password manager, their digital assets are protected. The conversation ends…
What Is Ownership Mapping Framework™?
The Problem: Your Business Runs on Digital Assets You Don’t Actually Control Here’s a question most business owners can’t answer: Who owns your domain name? Not who pays for it.…