Digital Assets: The Hidden Value Buyers Often Overlook Stop thinking of your website as a mere expense and start seeing it as your highest-performing asset. Today, digital assets are central to successful M&A deals, yet businesses often overlook their profound impact on value, risk exposure, and scalability. Tune in as Paige Wiese reveals the playbook for…
Digital Assets & Business Valuation with Paige Wiese This discussion explores topics such as preparing a business for sale, integrating digital strategies after a transaction, and navigating the fast-paced changes in the digital world, particularly the growing influence of artificial intelligence. Paige also discusses the specific opportunities and difficulties involved in establishing a digital presence…
Unveiling the Power of Digital Asset Management with Paige Wiese The discussion focuses on the essentials of digital asset management, including how to protect hosting services, domain names, social media accounts, and external software. Paige reveals details about her company’s unique service designed to track and secure these assets. She also explains why it’s so…
Building a No-BS Marketing Agency with Paige Wiese This episode explores the delicate balance between client needs and business strategy, the significant impact of AI on marketing, and the foundational importance of building strong relationships. Paige also shares insights on her company’s remarkable growth from a solo venture to a 15-person team, emphasizing the necessity…
Own Your Digital House: Paige Wiese on Asset Control and Exit-Ready Ops On Mission Matters, Adam Torres interviews Paige Wiese, Founder & CEO of Tree Ring Digital, about digital asset management. They discuss what it is, why common issues arise, and how to resolve them. Paige outlines a three-phase strategy—assessment, a comprehensive 300+ point audit,…
Paige Wiese: How to Become an Authority as a Finance Professional. Featuring Paige Wiese, Founder and CEO of Tree Ring Digital, this episode explains how financial professionals and accounting firms can use strategic marketing to build credibility and attract their desired clientele. Paige provides a roadmap for creating and distributing valuable content that…
Your website is more than a digital brochure. It’s one of the most important tools in your client relationship process. In 2025, scaling businesses can’t afford to leave conversions to chance. If you want your marketing and CRM strategy to work, your website has to guide visitors from interest to action. Here are five ways…
The Digital Presence Mistake That’s Costing You Clients Think a website alone is enough to attract clients? It’s not. In this episode of The Amanda Kaufman Show, Amanda talks with Paige Wiese, CEO of Tree Ring Digital, about the common digital mistake that keeps businesses from being seen, and what to do instead. We explore:…
What You Need to Know Before You Click ‘Launch’ If you’ve ever set up Google Ads on your own, there’s a good chance you started with Smart Mode (formerly known as Google Ads Express), even if you didn’t realize it. While this setup seems simple, it comes with hidden limitations that can impact your…
What to Centralize and What to Customize If your business is growing through acquisitions or managing multiple brands under one umbrella, your paid media strategy gets more complex. Each brand may have a different audience, message, or product focus. But managing everything separately can become inefficient and hard to measure. That’s where a strategic balance…
Running Google Ads is one thing. Knowing whether it’s actually working is another. Many businesses waste budget on clicks that never convert because they haven’t set up the right systems to track ROI. If you’re investing in paid media, here’s how to make sure you’re measuring the right things and getting the most value from…
Google Ads is one of the most powerful tools available for businesses ready to scale, but only if you understand how to use it effectively. Whether you’re managing ads in-house or working with a partner, these five tips will help you make better decisions, avoid common mistakes, and get the most from your budget. Not…
