Somewhere in a departed employee’s personal email account sits the login to a domain registrar. Somewhere else, a Google Business Profile is still verified under a phone number that was disconnected two ownership changes ago. Nobody planned for either of these things to happen. They just did, the way clutter accumulates in a house nobody…
The deal closes. There is a press release, maybe a handshake photo, and a genuine sense of relief after months of diligence. Then, within a matter of weeks, the advisors who got the deal to the finish line move on to their next transaction. The buyer’s integration team takes over. And the seller, who spent…
A portfolio adds its tenth location, or its fifth acquired brand, and someone on the value creation team asks a reasonable question. Why are we paying for ten different marketing approaches when we could run one campaign across all of them and save the overhead? It is a fair question. It is also, most of…
