Let’s pretend you are building a house. You have a choice between multiple contractors. One lets you design the entire plan however you see fit. Another has pre-made plans that you can choose from, which are fully functional but may have limitations. This is the same concept when it comes to deciding on an eCommerce…
Have you ever searched for a product and found listings that read “photo not available” or noticed the photo is so blurry that you can’t actually see the quality of the item? Does that make you more willing to buy? Of course not! Poor photos or lack of photos in today’s visual world are unacceptable…
Ecommerce marketers all too often underrate the importance of product descriptions. Words speak volumes, especially when the potential customer cannot actually touch, hold, or try on the product being sold. A well written product description uses unique and impactful language that is easy to read and visually appealing. Entice and Convince The art of enticing…
